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Germany’s Wine Queen Election Opens to Men for the First Time in 80 Years

by Kaia

The prestigious German Wine Queen competition is undergoing a historic transformation, allowing men to participate for the first time since its inception nearly eight decades ago.

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The Deutsche Weininstitut (German Wine Institute) in Bodenheim announced the rule change, which marks a significant shift in the long-standing tradition. Since 1949, the competition has selected the Deutsche Weinkönigin (German Wine Queen), who serves as an ambassador for Germany’s wine industry for a year.

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Candidates from 13 wine regions compete in a rigorous finale held in Rhineland-Palatinate, where they must demonstrate their wine expertise, including identifying grape varieties through a blind tasting. This year, in recognition of the inclusion of male participants, the title has been rebranded to Deutsche Weinmajestät (German Wine Majesty).

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During the final round on September 26 in Neustadt, two male candidates will make history by showcasing their wine knowledge alongside their female counterparts. Should a man win, he will be awarded the title Deutscher Weinkönig (German Wine King) and will receive a livery collar in place of the traditional crown.

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The decision reflects evolving perspectives within the wine industry and a broader commitment to inclusivity in representing Germany’s winemaking heritage.

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