In honor of World Cat Day on August 8, 2024, Krand is launching a new summer beverage that perfectly blends feline charm with refreshing taste. The innovative company, known for its extensive range of cat-themed liquors, introduces Yanno Step Beer, a vibrant addition to its lineup of unique alcoholic beverages.
World Cat Day is a time when cat enthusiasts worldwide come together to share and celebrate their love for felines, often flooding social media with adorable cat photos and videos. This year, Krand adds a special touch to the festivities with their latest offering—a beer that pays homage to the beloved animal.
Yanno Step Beer is inspired by Krand’s popular Japanese sake, Yannoka Step. The beer features an eye-catching label depicting a cat in a classic “Yanno Step” pose—a playful stance that cats often adopt when they are startled. The label’s design highlights the cat’s rounded back and fluffy fur, capturing the whimsical essence of this iconic cat behavior. The rear of the label continues the theme with a charming back view of the cat.
Produced by a brewery in Takamatsu City, Kagawa Prefecture, Japan, Yanno Step Beer is a light IPA with a robust hop bitterness and an alcohol content of 6%. It is designed to be enjoyed at a temperature range of 8-12°C, allowing the flavors and aromas to fully develop. This beer is an ideal companion for summer activities, such as watching the Koshien National High School Baseball Tournament or relaxing at home.
Priced at 890 yen (tax included) per 350 ml bottle, Yanno Step Beer is a perfect way to beat the summer heat. Its compact size also makes it easy to store in your refrigerator. As Japan experiences another hot summer, this refreshing brew offers a delightful escape from the sweltering temperatures.
In addition to Yanno Step Beer, Krand continues to offer a variety of cat-themed alcoholic beverages, including craft beer, sake, fruit wines, and plum wines. For those interested in exploring more, Krand’s website features a special section dedicated to their cat-themed products, including the popular Nemuneko Ale and Yanno Step sake. With free shipping on orders over 10,000 yen (excluding certain areas), it’s an excellent opportunity to explore Krand’s full range of products.
For more information and to purchase Yanno Step Beer, visit the official Krand website. And remember, while enjoying this unique beer, stay hydrated by drinking water, especially in the summer heat.
Celebrate World Cat Day with a touch of feline flair by trying out Yanno Step Beer and exploring Krand’s array of cat-inspired beverages!
