The prestigious German Wine Queen competition is undergoing a historic transformation, allowing men to participate for the first time since its inception nearly eight decades ago.
The Deutsche Weininstitut (German Wine Institute) in Bodenheim announced the rule change, which marks a significant shift in the long-standing tradition. Since 1949, the competition has selected the Deutsche Weinkönigin (German Wine Queen), who serves as an ambassador for Germany’s wine industry for a year.
Candidates from 13 wine regions compete in a rigorous finale held in Rhineland-Palatinate, where they must demonstrate their wine expertise, including identifying grape varieties through a blind tasting. This year, in recognition of the inclusion of male participants, the title has been rebranded to Deutsche Weinmajestät (German Wine Majesty).
During the final round on September 26 in Neustadt, two male candidates will make history by showcasing their wine knowledge alongside their female counterparts. Should a man win, he will be awarded the title Deutscher Weinkönig (German Wine King) and will receive a livery collar in place of the traditional crown.
The decision reflects evolving perspectives within the wine industry and a broader commitment to inclusivity in representing Germany’s winemaking heritage.
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