ROCHESTER, Mich. – The United Shore Professional Baseball League (USPBL), powered by UWM, has announced an exciting new partnership with the Rochester Mills Beer Company. The collaboration will bring the brewery’s acclaimed craft beers to fans at Jimmy John’s Field, significantly enhancing the game day experience this season.
As part of the partnership, four of Rochester Mills’ signature beer brands will be available in the Ballpark’s Craft Beer Garden. The agreement also includes the return of the popular “Beer Batter of the Game” promotion, which will take place at every game, except Thursdays. On Thursdays, the Craft Beer Garden will feature discounted selections as part of the Ballpark’s Thirsty Thursday initiative.
“We’re beyond excited to bring Rochester Mills to Jimmy John’s Field and share our craft beers with USPBL fans all season long,” said Jon Lapolla, Director of Marketing for Rochester Mills Beer Company. “Having been a long-time fan of the USPBL’s exceptional blend of baseball, entertainment, and community, we couldn’t have asked for a better setting to showcase our brews. Baseball and great beer go hand in hand, and we’re eager to enhance the game day experience with our unique beers.”
In addition to the Craft Beer Garden, Rochester Mills will be featured across several premium hospitality areas, including the Suites, Diamond Tables, the Cure Clubhouse, three Group Outing Picnic Areas, and the Backstop Bar located on the upper-level concourse.
As a standout feature of the collaboration, Rochester Mills will also have a dedicated Vendor Kiosk at the annual Brew & Fall Fest, offering fans the opportunity to sample the brewery’s renowned beers in a lively festival atmosphere.
“We are thrilled to welcome Rochester Mills Beer Company to the Ballpark family,” said Kathy Reid, Director of Food & Beverage for the USPBL. “Their commitment to brewing excellence perfectly aligns with our goal of enhancing the game day experience. We look forward to celebrating this exciting partnership with our fans.”
About Rochester Mills Beer Company:
Founded in 1998, Rochester Mills Beer Company has established itself as a cornerstone of Michigan’s craft beer scene. Known for popular brews such as Milkshake Stout and Rochester Red, the company prides itself on producing high-quality, flavorful beers that appeal to both casual beer drinkers and connoisseurs. With a broad presence in Michigan’s bars, restaurants, and retailers, Rochester Mills continues to innovate while staying true to its craft brewing heritage.
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