Brown-Forman’s renowned brand, Jack Daniel’s, is broadening its range of Country Cocktails with the introduction of hard tea.
Jack Daniel’s Country Cocktails Hard Tea debuts in four distinct flavors: original, peach, raspberry, and blackberry.
Keith Cunningham, Vice President of Partnerships at Pabst, expressed enthusiasm about the launch, stating, “We are thrilled to introduce Jack Daniel’s Country Cocktails Hard Tea into the rapidly growing hard tea category. Through our collaboration with Brown-Forman and the iconic Jack Daniel’s brand, we have crafted a new interpretation of the beverage that pays homage to its traditional southern heritage.”
Cunningham added, “Each of our four exceptional flavors brings its own unique appeal. While selecting a favorite might pose a challenge, consumers can expect a smooth, vibrant, and refreshing experience with every sip.”
The new product will be accessible at retail outlets and convenience stores across thirteen states in the United States.
